It takes a lot of effort to plan an event, from inviting attendees and keeping to a budget to organizing entertainment and communicating with event suppliers. With so many moving parts at work, it’s easy for small details to fall to the bottom of the to-do list; however, signage is one vital component of all event planning procedures that can’t be overlooked.
Event signage is responsible for a wide variety of tasks, such as event promotion, branding for attendees, wayfinding, and more. This kind of signage can vary from trade show displays to custom signage for events of all kinds.
While these sign solutions can appear to be small details, they have a significant impact on attendees’ experiences. Without clear, concise signage to guide the event experience, it can feel chaotic or disorganized. In this post, we highlight different types of signage that shouldn’t be forgotten when you’re brainstorming event sign ideas.
Types of Creative Event Signage for a Successful Event
Kickstart the Event with Outdoor Signs
· Yard Signs
Yard signs are a popular choice for outdoor event signage since they are easy to see, lightweight, and customizable. Use yard signs to lead attendees to your event booth, direct them to the washrooms, and show them where to park.
· Flags
Flags are incredibly adaptable; you can choose a unique form and print any design. Given they can be attached to almost anything, flags can be hung in invisible spots that can be seen unobstructed by event attendees.
· Stand-Alone Banners
Stand-alone banners are classic for a reason; they are a cost-effective and aesthetically appealing sign solution. To maximize their attractiveness, design your banners with large, legible lettering and use high-quality materials for a long lifespan.
· Vehicle Wraps
Vinyl wraps are an excellent choice for transforming pickup trucks or other vehicles into an eye-catching mobile marketing tool. Not only will your message be visible to everyone who sees it leading up to the event, but you can also park the truck outside the event to create a spectacular outdoor display.
Take It Inside with Indoor Signs
· Hanging Banners
Custom hanging banners and signage attract attention and increase exposure. Hanging a banner from the ceiling makes it very visible, whether you want to identify areas of the event or help customers locate your booth.
· Floor Graphics
The floor of event venues is frequently left unoccupied. Instead of neglecting this prime marketing space, use it to promote, brand, and advertise your business. Add floor decals and graphics to your event venue to draw attention, offer navigational information, or add decorative flare.
· Wall or Window Decals
The addition of vinyl decals on the windows or walls of your venue ensures that attendees will see your brand or messaging. Whether your booth is located near a wall or window, you’re able to take advantage of the space offered to boost advertising and visibility with impactful decals.
· Coroplast Boards
They are an outstanding indoor event signage choice. This signage is portable, long-lasting, customizable, and visually appealing. Install coroplast signage to mark entrances and exits, lead visitors around the event, and attract the attention of anybody passing by.
· Free-Standing Oversized Signage
If you have the room, free-standing signage is a fun and eye-catching approach to promoting your brand at an event. This form of oversized interior event signage may be used to greet people, outline vendor locations, or promote your company. You can also use this kind of signage to provide people with photo opportunities; by encouraging attendees to share their photos via social media, your business may experience a boost in online engagement.
Your Reliable Sign Company in Dallas for Trade Show Signs
Investing in premium event signage may have a big influence on a company’s successful attendance. The advantages are apparent, from increased brand awareness to increased engagement. For the best results, Dallas businesses should consider teaming with sign companies that specialize in trade show booth displays, such as Premier Signs & Graphics.